Brick Dash 5K Presented by Publix benefits kids through Merlin’s Magic Wand

WINTER HAVEN, FL — January 21, 2018 — LEGOLAND Florida Resort Brick Dash 5K. (PHOTO / Chip Litherland for LEGOLAND Florida Resort)

LEGOLAND® Florida Resort and Polk County Tourism & Sports Marketing have teamed up to host Brick Dash 5K Presented by Publix, which will send runners of all ages through the theme park Saturday, April 14.

The popular family fitness event benefits Merlin’s Magic Wand, the global children’s charity of our parent company, Merlin Entertainments. The organization brings joy into the lives of children facing challenges such as serious illness, disability or adversity. We believe that every child deserves to laugh and enjoy memorable experiences and we’re honored to donate the proceeds from this event to a charity built for kids!

In addition to Brick Dash, LEGOLAND supports Merlin’s Magic Wand regularly. Most often, the organization helps children and their families enjoy what they call a “magical day out” at one of Merlin’s more than 120 attractions around the world, including eight LEGOLAND theme parks.

Since LEGOLAND Florida Resort opened in 2011, we’ve welcomed nearly 30,000 guests to enjoy an awesome day with us. Globally, Merlin’s Magic Wand has provided more 500,000 magical days out through tickets and travel grants that have allowed children and their families to spend a cherished day together at a Merlin attraction.

For children unable to visit a Merlin site, the organization has developed a number of exciting Merlin’s Magic Spaces projects, including sensory rooms and specially adapted playgrounds in hospices and hospitals. We also bring LEGOLAND characters to visit sick kids occasionally and we’re always looking for new ways to deliver magic to kids in Central Florida!

I’m personally grateful to work for a company that values the needs of children inside and outside our resort and I can’t wait to put on my running shoes April 14 to contribute to an organization that does such good around the globe.

If you’d like to make a difference in the lives of deserving children, register for Brick Dash Presented by Publix. Don’t feel like running? That’s fine! We’ve even got a “virtual runner” option for those who want to contribute without running the race.

You also can donate to Merlin’s Magic Wand directly through its website.

Leave a Reply